This is Inbox Hacking, a Free Newsletter for awesome email marketers wanting to level up. Email marketing insights, tools, & tactics sent twice per week. If someone forwarded you our Newsletter, please sign up for your Free subscription. Today we’ll look at 6 alternatives to ChatGPT + 5 other AI tools to assist with email & marketing campaigns.
Happy 4th, folks!
I’m sure you’re reading this on mobile at the pool with medium-well hotdogs on the grill.
So I’ll hop right into the ChatGPT alternatives and 5 bonus AI tools to assist you with email campaigns and other marketing tasks.
6 ChatGPT Alternatives
Bard by Google
- Limited use (US & UK for now)
- Newbie AI so… kinky
- Has enormous Google data to work with
Google’s words on their ChatGPT alternative: “We see it as a complementary experience to Google Search.”
Bing AI by Microsoft
- Can fuse with Microsoft Office & Teams
- Can access up-to-date info unlike free version of ChatGPT
- Requires sign-in for longer outputs
- Works on mobile
- Provides citations for info it spits out
- Additional tools for images & coding
Poe via Quora
- Uses multiple back-end AI models
- Isn’t using Quora Answers to train AI yet
- Intends to be collaborative to improve user experience
- Sentence structure assistance
- Can use voice commands
- More nuanced than free version of ChatGPT, says HubSpot
Final ChatGPT Alternative
- Clears up confusing language (though developer page needs plain language😅)
- Claims unmatched accuracy
- Early stage so there’s a waitlist
See HubSpot’s full list of ChatGPT alternatives (including HubSpot-branded bots).
My Take on the above 6 AI Assistants
Megatron has the best name. Bard isn’t a good name for… anything.
So…
- No AI or human info is 100% infallible
- Ease of use will matter more than features
- A free full-featured version with ads will rival paid ChatGPT Plus
- Voice command is a giant time saver— retyping instructions sucks
⭐Poe could be a big winner if/when it does utilize Quora Answers since they contain terabytes more personal experiences than blogs and news articles that other AI models train on.
It’s scary to think how many articles, emails, and video scripts are on the way that will contain fabricated anecdotes by a machine.
But if they are helpful to the reader, does it matter?
5 Bonus AI Tools to Check Out (w/ use cases)
Browse.ai – use cases:
- Track competitor pricing
- Analyze customer sentiment
AVC Labs – uses:
- Fix low-quality videos
- Colorize black & white footage
Fireflies – uses:
- Automate documentation
- Fills out your CRM
Compar.ai – uses:
- Analyze content for emotional impact
- Extract keywords from content
MarketMuse – uses:
- Automate content audits
- Create content briefs
Most AI tools coming out have at least a free trial version.
Paid versions are worth a spin if they cut your workload down and or make your content more appealing and engaging.
Let me know if you test-drive any of the AI tools above. Or if you want me to test a specific tool, I’ll be glad to climb under the hood (Eluna.ai helped create today’s feature image).
Read on for throw-back advertising tips, automation stats, & Today’s Hack.
Knowledge Base
🔌Knowledge is power but first, whatever it is, it ain’t so bad!
20 advertising nuggets from a man who made sales or didn’t eat (direct response).
🥇#1 ranked copywriter shows how to write an About Page.
Using direct mail with email? Even Millennials & Gen Z think you should.
🚌Don’t tell the kids but— back to school email inspiration.
Imagine How Many of Your Emails Never Get Opened
Could be as high as 8 out of 10.
Pretty demoralizing, yeah?
But it does not have to be this way.
You can dramatically increase your open rates with Inbox Mailers.
Users of this new tech are seeing 50% – 70% open rates consistently.
Plus, Inbox Mailers re-engages your inactive subscribers.
Wait, if you think this requires you overhauling your entire system… nope! This platform integrates with your current ESP, no changes required!
BTW, Inbox Mailers also increases click volume as open rates climb.
Don’t let your email campaigns be ignored any longer.
*sponsored
Self Help
Lack of connection makes me sick.
All of us actually. Loneliness can be as deadly as sucking on Marlboros (PBS 2023).
These warnings will fall on deaf ears as long as we choose relationships with podcasters or YouTubers over CALLING friends and family.
I’m guilty as anyone.
It’s easy to listen or watch exactly what fascinates us versus a boring chat with a friend about their paint-drying career, right?
If we don’t change course though, we might as well bring back smoking in public, with secondhand smoke lingering over your Chili’s Queso.
*Shout-out to Inbox Hackers:
Cathy at Impulse Creative (agency)
Debbie at 100 Year Lifestyle (longevity)
Facts and Stats
- Most automated channel in 2023 is email marketing (Statista)
- Over 75% of marketing departments increased their conversion rates via marketing automation (Oracle)
- 22% of respondents say software automation shortens their sales cycle (SmartInsights)
🤩One study showed it takes _____ purchases for a person to feel like a loyal customer. Answer is… at least 5.
3x Your Open Rates with This Engagement Trigger💥
There’s a new technology that enables you to send more engagement triggers to your list.
This creates a virtuous cycle that boosts your reputation, deliverability, sender scores, and IP health — all at once. Brands leveraging this tech are tripling their open rates and seeing click volume climb as well.
Don’t miss out on this patent-pending technology that also re-engages inactive subscribers (up to 30% of ‘dead’ lists are re-engaged by Inbox Mailers users).
*sponsored
Get Hacking
July 4th— A good time to free yourself from entanglements.
Today’s hack is multiple choice. Choose which one you’ll free yourself of before next week.
- An element of your email templates that’s overused and stale
- A paid tool subscription you’re not utilizing (good advice to myself)
- Your most unengaged subscribers (remove them or try reEngaged if you’ve got lots of them)
*Know other fired-up email marketers? Please forward Inbox Hacking to them.
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📝Take survey below, please. Takes 2 secs (in Eastern time zone).
