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first principles
Weekly Hack Archive

🥇Forget stats & studies, focus on this

Using first principles to get fresh marketing ideas (with example businesses)

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July 9, 2024
video seo
Weekly Hack Archive

📺Fresh video SEO opportunities

New era of video gives your business big SEO openings – take these easy wins before you miss the boat

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March 26, 2024
TikTok Trend Report
Weekly Hack Archive

📲TikTok trend highlights 

Insights from the 2024 TikTok Trend Report to guide your video marketing – comparison to YT Shorts also.

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March 5, 2024
conversion rate improvement
Weekly Hack Archive

🏈5 ways to achieve conversion rate improvement (fast)

Improving your conversion rates can happen fast – if you take these 5 easy steps today

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February 13, 2024
marketing mistakes
Weekly Hack Archive

Skip these 11 Marketing Mistakes in the New🍾Year

What could you achieve if you avoid these common marketing mistakes in 2024?

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December 26, 2023
write better headlines
Weekly Hack Archive

📰Engagement: How to write better headlines

Headline trends and phrases to use for max engagement (plus example headlines from a heavy hitter)

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August 21, 2023
email subscribers
Weekly Hack Archive

📩How to keep email subscribers from divorcing you

7 little things that will keep your subscribers happy and engaged

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August 9, 2023
email words
Weekly Hack Archive

🧙‍♂️Magic words, magic emails

Words can be magical in email campaigns to get opens, clicks, & conversions. 8 insights from Magic Words (Jonah Berger)

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July 19, 2023
inboxing insights
Weekly Hack Archive

🕔Top-5 Inbox Hacking insights

New here? This is Inbox Hacking, a Free Newsletter for awesome email marketers wanting to level up. Email marketing insights, tools, & tactics sent twice

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June 28, 2023
Competitor analysis
Weekly Hack Archive

🧐Competitor analysis— learn from other brands’ emails

Don’t just swipe great marketing concepts, copy, & design – analyze it.

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June 21, 2023
email myths
Weekly Hack Archive

Are these 6 myths holding your 📧campaigns back?

Assumptions & myths hurt marketing. Be wary of these 6 myths & see one assumption that was blocking millions in sales.

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June 14, 2023
storytelling
Weekly Hack Archive

🦸‍♀️How to use (anti-hero) storytelling formulas

Stories move, convince, & sell. So use these story structures to engage your subscribers.

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May 3, 2023
attention grabbing email
Weekly Hack Archive

Don’t lose your subscribers’ attention (14 tips)

How can you help subscribers give you their attention?

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April 26, 2023
behavioral science marketing
Weekly Hack Archive

How to use behavioral science marketing in your 📩 campaigns

Highlights from a brand new behavioral science marketing book to improve your email campaigns

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April 19, 2023
good subject lines
Weekly Hack Archive

Better subject lines 🏁 faster (12 slick tips)

12 tips for better faster subject lines (with 33 examples to grab)

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April 10, 2023
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